Welcome to our Blog
Here you can find tips, tricks and advice to help your event reach its potential.
Plus, we’ve invited our Organisers to share their stories and experiences in the events world.
Categories
HubSpot Integration
We've just released HubSpot integration! You can now sync your event guests and their activity to your HubSpot account. You can link your HubSpot account to Helm Tickets through your dashboard. Once connected, you will be able to view and track a wide variety data...
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GDPR: Data Breaches
Hopefully, you're reading this before you've begun processing data and you're not here because you've just accidentally posted a hundred people's personal data on Twitter. Data breach jokes aside, if your organisation has experienced one, this blog cannot help you....
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GDPR: Documenting your Processes
When adhering to GDPR, organisations need to accurately document their processes when dealing with personal data, including how you share data, how you store it and your process for destroying it. The following documents are necessary and it's advisable to speak to...
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GDPR: Individual Rights
The new GDPR regulations are designs to give power back to the individual, with regards to their personal data. With that in mind, here's a brief rundown of the rights of individuals when it comes to their information. The right to be informed Your obligation to...
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GDPR: Marketing Your Events
So, you know what GDPR is but how does it affect event organisers? As we explained in the Lawful use of Data blog, you have to have a legal basis for processing personal data. In event management, some of the 6 bases are more likely - consent (they opted in), contract...
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GDPR: Lawful use of Data
What is legal? You must have a valid lawful basis in order to process personal data. There are six available lawful bases for processing. Which basis is most appropriate to use will depend on your purpose and relationship with the individual. The lawful bases for...
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GDPR: Who, what, where?
What is GDPR? General Data Protection Regulation (GDPR) is a way of bringing data protection legislation into line with new, previously unforeseen ways that data is now used online. Currently, the UK relies on the Data Protection Act 1998. The introduction of GDPR...
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GDPR: Don’t Panic
At Helm, we know event management can be an uphill struggle, so we're always looking for ways to take some of the strain off an Organiser. With this in mind, we're releasing a series of articles that will address the incoming GDPR legislation - including how it...
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Origin Tickets becomes Helm Tickets + MailChimp Integration
Back in December, we told our organisers that Origin Tickets would soon become Helm Tickets. We made this decision for a number of reasons, as well as the new name reflecting our parent company, Helm Squared, it allows us to increase the integrity of our services and...
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How can you utilise the 3 crucial traits of effective customer service?
Achieving sustainable customer service Statements such as, ‘make the customer think that you care’ or ‘make sure the customer feels you understand them’, get bandied around, but customer service runs deeper than just being a good actor. The quickest way to achieve...
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Organiser Spotlight: Steve Mcmillan of SMC Events
Organiser Spotlight: Steve Mcmillan of SMC Events Update: Since chatting to Steve, his first event using Helm Tickets (Decades of Dance with Rozalla & K-Klass) has sold out! Great news for Steve & for those who were lucky enough to get tickets - enjoy the show in...
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Frequently Asked Booking Fee Questions
As always, our goal is to provide simple ticketing with none of the rubbish that other platforms force users to deal with. Part of providing better ticketing for organisers and guests alike, is being transparent. So, in another edition of 'Frequently Asked Questions',...
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SSL Certificates
Security is important. Below, we'll run you through what an SSL certificate is, how to check for one and how your details are safe with Helm Tickets. What is an SSL certificate? An SSL certificate ensures a secure, private connection between a website and its visitors...
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Puppies & Pizza on Plymouth Science Park
On 20th September 2017, we welcome Guide Dogs to Plymouth Science Park! In an effort to raise as much money for the charity as possible, we're hosting a Puppies & Pizza event - pizza kindly provided by Domino's Plymouth. Come along and spend...
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Frequently Asked E-Ticketing Questions
Here at Helm Tickets, we're on a mission to provide simple, feature rich ticketing for event organisers. Part of making ticketing simple is making sure no question goes unanswered! So, we've compiled some of the most asked questions around e-ticketing from the...
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Adele Fans vs Booking Fees
Last week, singer-songwriter Adele was forced to cancel her final shows at Wembley Stadium after having vocal difficulties. As if Adele's fans weren't disappointed enough, some of them having found out the gig was cancelled on the day, the ticket provider Eventim...
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Ticket Refunds: Reinventing the Wheel
There has been a trend emerging amongst marketers as of late. For some reason, brands are implementing entire marketing campaigns centered around 'launching' features which you'd be disappointed to realise weren't available before. Most of these features you'd hope...
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Cvent and Event Registration Websites
Recently, Cvent announced their event web design platform aimed at event organisers. Cvent boasts the tool's "innovative" features, including drag and drop widgets, custom designs and event registration. Generally, these are features of most modern website builders...
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Bad Website, Bad Business?
We've all come across terrible websites. Full of text, pixelated images and a theme that suggests it was created using Windows 95. Is your business guilty of this? Your website is one of the first places many potential clients will look when researching your company....
read moreThe Eventbrite Marketing Myth
Often we receive emails from businesses asking how we will market their events or that they’d prefer to sell tickets via Eventbrite because of the perceived marketing capabilities of the service. Eventbrite’s goal is to sell tickets so they earn their fees, it...
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Helm Tickets App – Available Now
Woohoo... we've just launched our new app in both the Google Play and iOS App stores! Currently, the app is available for our event organisers to scan tickets so running your event is now easier than ever. Scan tickets on the gate or manually search for individual...
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5 Reasons Local Businesses are Better
Choosing to support local businesses can be beneficial, no matter your industry. From planning an event to suppliers, local businesses can do what the industry bigwigs can and more. Below are some simple reasons local businesses are better! 1. Personal Experience By...
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Don’t Settle for Standard Ticketing
In many cases, when buying tickets for an event, be it a workshop or gig, the buyer is led away from the original website of the event organiser to the ticketing services’ site. Whether it’s a well-known dance academy or a local pottery class, why should guests be led...
read more9 Tips to Get More from Your Networking Event
Get the Most Out of Your Networking EventIn our experience networking events are invaluable to many businesses, especially for small businesses and in specialist industries. With that in mind, it's important to get the most out of networking - so we've gathered some...
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How Events Can Grow Your Business
Attending networking events can be invaluable to many business owners but it’s even better if you run your own. If you’re in an industry or location where there aren’t any networking events or conferences, be the business that hosts them. Organising events gives you...
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Why You Shouldn’t Be Selling Tickets via Email
Have you ever been about to buy something online and then realise to make the purchase you have to email the seller or fill out a contact form and they’ll get back to you? If you were about to make an impulse purchase, that feeling wouldn’t last until you receive a...
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Essential Tips for Social Media
Successful use of social media is important for any modern business. We've pulled together some simple tips to help you get started or to remind you of how to get the most from your online presence. Know Your Target Audience! Before you get going with social media,...
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Identify Your Target Audience
Knowing and tapping into your target audience is a key part of any successful business plan. We’ve compiled some basic tips to get you started, with a view to implementing a social media plan next! Who wants your product/service? There are some really basic...
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