Social media moves fast, but nowhere is it faster than on Twitter. If you’re promoting events on Twitter, it means your marketing strategy needs to evolve quickly too.
Twitter may be one of the most challenging networks for social media event marketing, but it’s also one of the most rewarding.
Facebook isn’t just the world’s favourite social media platform, it’s also a powerful events hub. With 490 million people using Facebook events every month, it’s the discovery site many people turn to when they want to find out what’s going on in their area.
With new social networks being created regularly, LinkedIn can be a platform that’s often forgotten about and underused. However, it can be an incredibly powerful tool for marketing your event – especially if you’re aware of many of the platform’s hidden tools that don’t seem to get the attention they deserve.
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Discount codes can increase sales, nurture relationships and reward your most loyal attendees. We’ve made some big improvements to discount codes, giving you more control than ever!
Multi currency is now available on Helm Tickets. Sell tickets for your event in GBP, EUR USD and AUD in phase one of our international functionality.
Event organisers can now opt to allow customers to pay for tickets by invoice – providing even more flexibility to both organisers and attendees.
Writing blogs for your event is really important when it comes to engaging your audience and marketing your event.
Blogs are essential for a variety of reasons, including helping to boost your SEO ranking (search engine optimisation), giving you plenty of content to promote on social media, and giving additional insights into your event, helping future ticket buyers make a decision on buying tickets to your event. They’re also great for adding in calls to action to help generate ticket buying leads.
Last time we took a look at how to how to report on all your efforts you’ve put into your email marketing campaign. From what metrics to look out for, to how to A/B test your content. If you missed the blog, check it out here.
We’re delighted to announce that we’re launching our print services exclusively to you, our organisers! The print services available will include business cards, flyers, posters and banners, with the option of more bespoke packages available upon request!
We are thrilled to announce that Helm Tickets is now an official Government G-Cloud Digital Marketplace Supplier.
We’re excited to work with more public sector organisations, whether it’s for event tickets, memberships or using our asset booking feature.
In Part 2 we took at look at the best practices when it comes to email marketing as well as the regulations such as GDPR, if you missed part 2 and are looking for more information on best practices and regulations check it out here.
Last time we looked at how to get started with an email marketing campaign, including how to create an email marketing strategy and how to build up your email list. If you missed the first part of this series you can find it here. This time we’re taking a look at email marketing best practices and some regulations we recommend you follow.