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Basics of Email Marketing – Part 3

In Part 2 we took at look at the best practices when it comes to email marketing as well as the regulations such as GDPR, if you missed part 2 and are looking for more information on best practices and regulations check it out here.

Basics of Email Marketing – Part 2

Last time we looked at how to get started with an email marketing campaign, including how to create an email marketing strategy and how to build up your email list. If you missed the first part of this series you can find it here. This time we’re taking a look at email marketing best practices and some regulations we recommend you follow.

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Helm Tickets Announces Progressive Parental Leave Policies

We’re proud to announce one of the most progressive parental leave policies in Britain, to promote gender equality and help new parents get off to the best possible start. Helm Tickets now provides up to 9 months of paid leave above statutory pay, regardless of employees’ gender, the gender of their partner, or how they became a parent (biologically, through adoption, or through surrogacy).

How the arrival of 5G will affect the events industry

The future of connectivity is coming, and it’s going to be faster, more efficient, and even more transformative than we could have imagined. With the arrival of 5G networks – said to be up and running by 2020 – and with analysts suggesting that the super-fast connectivity of over a billion people by 2025, there’s a real wave of anticipation across the tech and events community.

How To Communicate Your Events Brand Story

A “brand’s story” has become a huge marketing buzz-phrase in recent years. But how clear are you on what that means? And how you can use it to elevate your event?

When you harness the power of brand storytelling you’ll be able to engage more effectively with your attendees – developing an emotional response to your brand and building a greater level of community.