Multi Date Event Functionality

Multi Date Event Functionality

The first phase of our multi-date event functionality is now live!

From organisers who run events with multiple slots throughout the day to those who organise an event weekly or monthly, multi-date functionality can massively save you admin time – removing the need to manually create an event over and over or create a separate ticket for each time slot…

Why use the multi-date tool?

Multi-date events can seem like a nightmare to manage tickets for. Should you have an event for each day? An event for each workshop?

We’ve simplified the process to make it quick, easy and most importantly, clear for your attendees to purchase tickets for events with different time slots or dates.

If you haven’t previously organised multi-date events, now you can test the waters knowing we’ve got your back.

 How does it affect an organiser?

The tool is really easy to use, whether you’re creating an event or adding slots to an existing one.

 

1. Click ‘Add more dates’ underneath the date selector

2. Select and add the desired dates/ time slots.


And you’re done! In two steps, you’ve saved yourself from creating multiple events or tickets and you’ve made it even easier to track and analyse which slots are most successful and in-demand.

From the event dashboard, you can now view graphs based on the entire event or based on a single slot, day or appointment time. You can also download a separate guest list for each slot too! 

For a more in-depth look at the tool, there’s a step-by-step guide on our help centre.

Multi Date Events - Helm Tickets

The new multi date selector

How does it affect your attendees?

The whole process is streamlined for buyers, limiting barriers to conversion and making sure no one accidentally buys a ticket for the wrong day or gets lost in a page full of different dates and times. 

Whether you use our full event embed or the box office tool, your buyers will always be asked to select their preferred slot when booking tickets. This keeps attendees on the same page without redirecting them to a calendar or other event pages.

The multi-date tool may seem small but used correctly it can free up your resources whilst making the ticket purchase process intuitive and accessible for your attendees.

Features, multi dates, multiple dates

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Discount codes: New and improved

Discount codes: New and improved

Discount codes are a great way to nurture your relationship with an attendee. Whether it’s a repeat guest whose loyalty you want to reward with complimentary tickets or to encourage conversions with automatic discounts based on the number of tickets in a basket, our new and improved discount code functionality allows organisers to create special offers with added flexibility and functionality.

As with all of our features, we’re giving control back to the event organiser. Discount codes are a great way to improve and customise the buying experience for your customers and our updated tool provides a variety of ways to offer special pricing.

Why use discount codes?

The previous version of our discount code tool allowed you to create discounts and select which tickets the code is valid for – the new tool blows this out of the water!

You can now create discounts that will automatically apply to the basket. For example, you could create a code that gives anyone purchasing two tickets, 50% off. Perhaps you’d like to encourage group orders? You could apply a monetary discount if 10+ tickets are added to the customer’s basket.

You can also now limit the number of times a code can be used overall. For example, you could provide a discount to the first 5 people who purchase a pair of tickets. Marketing techniques like this can encourage customers to buy their tickets early and right then and there, rather than putting it off until a later date.

If you’ve got some VIPs you want to give special treatment to, create a personalised, one use code for their order. Not only will you be keeping them happy, you’ll also be encouraging them to commit to attending.

These are a few simple examples of the possibilities with the new functionality, but you could transform your marketing strategies using special codes, limited time offers and personalised discounts.

How does it work?

How you create a discount code remains just as straightforward as before:

  • Simply head to your event’s dashboard and go to the ‘Discount Codes’ page

  • From here you can access the enhanced ‘Add a Discount Code’ tool

All of the existing functionality remains and the process for creating one is familiar. Within seconds, you can create a variety of special offers for your event!

Start and end dates are also now optional, so you can choose whether a code is indefinitely valid or not!

How does it affect an organiser?

As well as the added functionality, we’ve overhauled how discounts work to make it easier for you to track where they’ve been used. From the orders page, you can quickly see how many times a discount code has been used and easily identify your most successful offers and campaigns.

If you’re interested in viewing who’s used a specific code, you can now search by discount code on the Orders Page.

Discount Codes - Helm Tickets

The new discount code creator

The improvements to the discount code functionality are part of our ongoing efforts to provide flexible tools to help you increase attendance, ticket sales and generally alleviate the pressures of event admin. The improved tool will hopefully inspire you to create enticing offers for your attendees to ensure they keep attending!

Features, discount codes, offers

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Guest checkout is here

Guest checkout is here

Ticket buyers now have the option to checkout as a guest when purchasing tickets, without the need to create a Helm Tickets account. The first phase of our guest checkout functionality makes the entire purchase process faster and more streamlined, lowering further barriers to purchase. Coupled with our embed functionality, guest checkout improves the already seamless on-page process for making a lightning fast purchase.

With fewer distractions, less to do and a simple process, guest checkout provides organisers with the opportunity to boost sales through quicker conversions. Whilst buyers can still choose to create an account, the guest checkout functionality makes ticket buying more accessible for those who wish not to have accounts on every website on the internet, with little difference to the event organiser.

How does it work?

By default, all buyers will have the option to checkout as a guest, whilst being reminded they can choose to log in to an existing Helm Tickets account or create one. Ticket holder details will still be captured alongside any additional options you’ve created, meaning you still get all of the data you need to organise and run your event.

See how truly simple the guest checkout process is below:


How does it affect an organiser?

Other than increased conversions, the only real difference to an organiser is a change to how Ticket Purchaser details are displayed.

On the downloadable guest list and across order pages on the event dashboard, orders made through the guest checkout will display the purchaser as ‘Guest’ or ‘N/A’. If you find ticket purchaser details are missing from your guest list, you can cross reference this with a new column on the download titled ‘Checked out as a guest’.

This will confirm whether or not guest checkout was used, so not only can you be sure all data was captured correctly but you can also see how the guest checkout facility boosts sales!

Whether you want to increase conversions your website with a quicker way of buying tickets or you’d like to be able to quickly sell tickets at events or on the go, the guest checkout feature should make it even easier to manage ticket sales for organisers, whilst improving the ticket buying experience for attendees.

Features, guest checkout, purchase

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Your event’s website – specifically the landing page/homepage – is the most critical tool for converting event awareness into converted event attendees. The design of your pages should help achieve this goal with a clear identity and message, an organized information hierarchy and stunning visual imagery.

The Importance Of Great Event Photography

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Helm Tickets opens to the world

Helm Tickets opens to the world

Since launching our multi-currency support in August, we’ve improved the system and added support for 109 international currencies.

Find out more here.

Bonjour, hallo, ciao…


Organisers can now sell tickets in GBP, EUR, USD and AUD. 

The new feature comes ahead of a bigger update, which will make selling tickets internationally or in an organiser’s native currency quick, easy and secure.

In the first part of our multi currency update, organisers wishing to sell tickets in a non-GBP currency can simply register a new account and select the chosen currency.

This initial level of multi currency functionality creates the opportunity for event organisers to from around the world to use Helm Tickets, whilst allowing UK-based organisers with internationally-attended events to make ticketing more accessible for foreign delegates.

Allowing international attendees to purchase tickets in their local currency directly from your website is a great way to ensure trust and allow customers to avoid any nasty or unexpected foreign transaction charges. 

As always with Helm Tickets, we like to keep things simple – especially when it comes to booking fees. In the same way GBP fees have always been clear cut, the rates for EUR, USD and AUD follow suit. Over on our Pricing page, you can see example costs split by location (EU and Non-EU). We’ve also improved our pricing calculator to make it simpler than ever to understand your booking fees – whatever currency you’re transacting in.

If you’ve ever thought about expanding your business and taking your events global, you can now take the leap and rest easy knowing you’ll be taking the features and competitive pricing of Helm Tickets around the world!

For guidance on selling in any of the above international currencies, take a look at our helpdesk article.

 

 

To be notified when the next phase of multi currency functionality is live, sign up to our mailing list below or get in touch.

Features, international, currencies

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Pay by invoice now available

Pay by invoice now available

Organisers and customers can now raise invoices for tickets. When creating or editing an event, you can choose to allow invoice payments and set your own deadline for payment – between 1 and 4 weeks.

The functionality is currently only available upon request, so get in touch today to have it enabled on your account.

More flexible payments
Customers can choose to pay by invoice or normally by card. When pay by invoice is selected, the customer will be able to send the invoice to the payer and any tickets ordered will be reserved until the invoice is paid or the payment term period has lapsed.

You can easily manage your ticket sales and cash flow by looking at the Orders page of your event, where you’ll see which orders have invoice payment pending. By using the invoice functionality, you’re able to cater to a wider audience of attendees, including businesses who may prefer to pay via invoice – or be required to internally. As well as benefitting customers, the functionality gives organisers more control over their event – whether that’s by requiring invoice payments in certain timeframes or the ability to cancel any tickets with payment pending.

Raise an Invoice
As well as allowing customers to choose to pay by invoice, organisers can also raise invoices for attendees through the improved Offline Ticket functionality – by adding an offline ticket with the Helm Tickets invoice payment type, the customer will be sent the invoice directly.

This new functionality puts the event organiser back in control of how tickets are paid for and especially supports the selling of tickets to businesses for the B2B market. For more details about how paying by invoice works, check out our help article.

Get in touch to start receiving payments by invoice!

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Reserve and Waiting Lists Now Available

Reserve and Waiting Lists Now Available

You can now make reserve and waiting lists available on your Helm Tickets event. These tools are great ways to easily manage your attendance numbers and ticket availability – providing you with the opportunity to increase capacity and immediately inform those interested in purchasing tickets. These new features give organisers more control over how event tickets are managed, whilst also making tickets more accessible to those who would like to be notified when they go on sale.

The two types of lists have different functionality. Which one you use is dependant on your event and how you choose to distribute tickets. Here’s a quick run down on what the new features can do and how they’re best used.

Waiting Lists

Waiting lists are almost a more basic form of reserve lists. If you want to notify anyone interested that tickets are on sale or more have been made available, waiting lists are perfect.

Enabling a waiting list will allow customers to sign up to mailing list which will automatically notify them if/when more tickets become available. As soon as a ticket is cancelled or you increase the number of tickets on sale, those on the list will be emailed. No-one on the mailing list will have priority over anyone else – waiting lists are solely first come, first served.

Waiting lists are simple, can be set up with one click and do not require any management, giving you more time to organise and market on your event.

Reserve Lists

Although similar to waiting lists, reserve lists are more like a queue and can be customised to suit the organiser’s preference. If you organise an event which sells out and would like to give priority access to those interested early-on or those who just missed out on tickets, reserve lists is the tool for you.

When enabled, customers can add themselves to the list to be notified when tickets are made available. The difference is that you choose who gets contacted first. There are three options for reserve lists:

  • First come, first served: Those on the list will be notified in the order in which they registered.
  • Randomly: The system will randomly select a user based on their ticket preference and notify them.
  • Manual: The organiser can select customers manually from the list. You can also specify how long a ticket is reserved for before the next customer is contacted. If a customer does not purchase the ticket within the specified timeframe, the next customer in the queue will be contacted.

You can use reserve lists to allow ticket buyers to register their interest ahead of your tickets going live or if you simply want to redistribute returned tickets on a first come, first served basis.

The new reserve and waiting list functionality will also enable you to provide a more flexible refund policy, should you want to. If you’d like to offer returns but don’t want to miss out on ticket revenue, these lists guarantee those who want to attend can purchase tickets within minutes of further tickets becoming available. These lists can be enabled quickly and easily during the event creation/editing process.

For support with creating your waiting or reserve lists, check out this helpdesk article.


Kick-start demand for your next event and setup a reserve list today!

Features, reserve lists, waiting lists

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91% of consumers check their email every day. But if you’re looking to convert potential attendees from just opening your email to buying a ticket to your event you’ll need to stand out and highlight exactly why they should buy a ticket from you.

Event Page Design Tips

Your event’s website – specifically the landing page/homepage – is the most critical tool for converting event awareness into converted event attendees. The design of your pages should help achieve this goal with a clear identity and message, an organized information hierarchy and stunning visual imagery.

The Importance Of Great Event Photography

Having great event photography can take your event promotion to the next level. Whilst the added time and effort may not initially seem like the wisest investment, having amazing quality images will make advertising and promoting your next event a thousand times easier in the long run.

GET WEEKLY EMAIL UPDATES

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